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Home > Contributor Biographies > Elliot S. Schreiber

Contributor Biographies

Elliot S. Schreiber

President and CEO, Brand and Reputation Management, USA

Elliot S. Schreiber is president and CEO of the consulting firm Brand and Reputation Management LLC and is also clinical professor of marketing and executive director of the Center for Corporate Reputation Management at the Bennett S. LeBow College of Business at Drexel University. He is internationally recognized as one of the most experienced and knowledgeable experts on reputation and reputation risk management. Previously he was a senior marketing and corporate communications executive at Du Pont and Bayer in the United States and at Nortel Networks in Canada, and later was managing partner of an international e-business consulting firm. He has a PhD from Pennsylvania State University and has been visiting professor at universities in the United States and Canada.

Articles by this Author

  • A Holistic Approach to Stakeholder Relations to Build Reputation and Mitigate Reputation Risk
    by Elliot S. Schreiber
    Concerns among boards and CEOs about corporate reputation and the risk to reputation have increased dramatically in the past decade (Economist Intelligence Unit, 2005). According to a study of 551 companies by AON Insurance (Varro, 2009), reputation risk is now the number one concern of senior executives and risk managers globally and is one of the top risk concerns of CEOs.Senior executives find reputation harder to manage than other types of...

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