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Richard Sambrook

Global Vice Chairman and Chief Content Officer, Edelman, London, UK
Richard SambrookRichard Sambrook

Richard Sambrook was an influential and senior BBC executive and leading manager of its news services before joining the Edelman public relations company in 2010. Born in 1956, he was educated at Maidstone Technical High School, the University of Reading (where he gained a BA in English), and Birkbeck College, University of London. He joined BBC Radio News as a subeditor in 1980. He was a BBC journalist and news executive, becoming successively director of BBC Sport, BBC News, and, latterly, director of the BBC World Service and Global News. During this time he was responsible for merging radio and television news, as well as domestic and World Service news-gathering, resulting in the world’s largest broadcast news operation. He oversaw a major restructuring of the World Service and the opening of Arabic and Persian television, as well as of commercial interactive services.


Articles by this Author

  • Every Company Is a Media Company
    by Richard Sambrook
    Richard Sambrook was an influential and senior BBC executive and leading manager of its news services before joining the Edelman public relations company in 2010. Born in 1956, he was educated at Maidstone Technical High School, the University of Reading (where he gained a BA in English), and Birkbeck College, University of London. He joined BBC Radio News as a subeditor in 1980. He was a BBC journalist and news executive, becoming successively...

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