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Home > QFINANCE Dictionary > Definition of data capture

Definition of

data capture

Marketing

collecting customer information through response forms the acquisition of information through advertisement coupons, inquiry forms, or other means that require a customer response

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Definitions of ’data capture’ and meaning of ’data capture’ are from the book publication, QFINANCE – The Ultimate Resource, © 2009 Bloomsbury Information Ltd. Find definitions for ’data capture’ and other financial terms with our online QFINANCE Financial Dictionary.

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