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Definition of

value innovation

General Management

approach to business growth concentrating on new markets a strategic approach to business growth, involving a shift away from a focus on the existing competition to one of trying to create entirely new markets. Value innovation can be achieved by implementing a focus on innovation and creation of new market possibilities.

Definitions of ’value innovation’ and meaning of ’value innovation’ are from the book publication, QFINANCE – The Ultimate Resource, © 2009 Bloomsbury Information Ltd. Find definitions for ’value innovation’ and other financial terms with our online QFINANCE Financial Dictionary.

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