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Service Quotes

  • "Zingerman’s 3 Steps to Great Service: 1. Figure out what the customer wants. 2. Get it for them: accurately, politely, and enthusiastically. 3. Go the extra mile."
    Ari Weinzweig, US cofounder of Zingerman’s delicatessan
    Source: Zingerman’s Guide to Giving Great Service (2004)
  • "I would advise young companies, particularly the small companies, to pay close attention to their service levels."
    Lillian Vernon (1927–), German-born US entrepreneur and founder of Lillian Vernon Corporation
    Source: “Mentor FAQs,” Inc. (2000)
  • "The decision to do that extra bit must be embedded in the company's culture."
    Sir Tom Farmer (1940–), British entrepreneur, founder and former chairman of Kwik-Fit
    Source: Management Today (July 1999)
  • "That's what I say about restaurants—the back part is manufacturing, the front part is retailing, the theatre is what holds the whole thing together."
    Sir Terence Conran (1931–), British designer, restaurateur, and founder of Habitat
    Source: Quoted in The Adventure Capitalists (Jeff Grout and Lynne Curry, 1998)
  • "The only certain means of success is to render more and better service than is expected of you, no matter what the task may be. This is a habit followed by all successful people since the beginning of time. Therefore the surest way to doom yourself to mediocrity is to perform only the work for which you are paid."
    Og Mandino (19231996), US motivational writer
    Source: The Greatest Miracle in the World (1978)
  • "In the best institutions, promises are kept, no matter what the cost in agony and overtime."
    David Ogilvy (19111999), British advertising executive, founder and chairman of Ogilvy & Mather
    Source: Confessions of an Advertising Man (1963)
  • "A man without a smiling face must not open a store."
    Chinese proverb
  • "Show me the business man or institution not guided by sentiment and service, by the idea that “he profits most who serves best,” and I will show you a man or an outfit that is dead or dying."
    B. F. Harris (18111905), US businessman
    Source: Attributed

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